Jonas Sports & Prolog Fulfilment – From Production to Pitch-Perfect Delivery
Southampton FC holds a special place in the hearts of its fans; its rich history dating back to 1885, means that the bonds between the club and the local community are strong. Fans celebrate the team’s resilient spirit, characterised by a never-give-up attitude and consistently defying all expectations.
How do The Saints’ fans show their love? By attending matches, purchasing team merchandise, and proudly donning the club’s kit. When the club’s retail operation hit major challenges last season, however, it looked like there could be hold-ups for Southampton FC fans, as Lee Oswald, Director of Commercial Finance and Planning, explains:
“We recently found ourselves in a very challenging position where we needed to in-house our full retail operation.”
Southampton FC urgently required a fulfilment partner that could be trusted to deliver an efficient solution, fast.
An End-to-End Fulfilment Solution
In collaboration with Jonas Sports, Prolog Fulfilment is perfectly positioned to provide a reliable end-to-end fulfilment solution for football clubs and other sports organisations seeking a trusted retail operation.
Prolog offered a speedy solution to Southampton’s retail challenge:
“The ability to use the E2E solution that RS and Prolog provide, ensured a completely seamless transition in just 10 days. The teams’ effort and dedication across both RSS & Prolog, and the clear working relationships they have established proved invaluable to us a Club and for our fans”
– Lee Oswald
What Does Prolog’s E2E Solution Include?
Prolog’s order fulfilment solution is tailored to meet Southampton FC supporters’ expectations. We guarantee swift and accurate delivery, underpinning and strengthening the club’s brand identity. Prolog’s warehouse management system seamlessly integrates with the club’s third-party online platform, providing instant updates on inventory, storage, and picking & packing processes.
Additionally, during kit launches, Prolog can hold and release orders in alignment with the new season’s kit release dates. Sportswear is customised to order; adult and junior shirts are personalised with numbers, names, and sleeve badges.
And the Benefits?
- We Delight Customers: Accurate barcode scanning, faultless kit personalisation, carrier management tracking to delivery destination.
- Reduced Costs for Clients: Enhanced buying power for carrier costs, industry experts to streamline E2E processes, reduced returns, and reverse logistics.
- Increased Customer Lifetime Value: Customer service support, accurate deliveries, personalised merchandise, repeat purchasing.
“I wanted to send a thank you to your teams for all the hard work, I think what we have managed to achieve in such a short space of time is exceptional. We’re excited to work with Prolog.”
Southampton FC Case Study – At a Glance
Services:
- Gift Card Activation
- Stock Inbound
- Storage
- eCommerce Fulfilment
- Retail Fulfilment
- Kit Personalisation
- Customer Service – Direct to Supporters
- Swing Tab/Barcode Label Production
- Hold & Release – Kit Launches
- UK & International Distribution
- Returns/Inventory management
Service Levels:
- 100% Same Day Despatch
- 99.97% Picking Accuracy
- 98% Stock Accuracy
- 98% Delivery Success
- 2Hr (Avg) Customer Response Times
Looking For Seamless Sportswear Fulfilment?
Seeking a reliable solution for your sports club or organisation’s order fulfilment requirements? We would love to talk to you. Prolog Fulfilment is a 3rd Party Logistics (3pl) partner offering a fulfilment solution you can trust. Experience seamless operations, accurate delivery, and peace of mind. Get in touch with us today to learn how Prolog can solve your order fulfilment challenges fast and effectively.
Prolog has an established fulfilment centre at the heart of the UK, and 30 years’ experience of partnering premium brands.
At Prolog we offer a tailored fulfilment experience bespoke to your brand. We’re designed to deliver exceptional service to you and your customers.
